Embitel

Search
Close this search box.

Top 4 Features of Magento 2 ecommerce platform

As an online business grows, it’s necessary to upgrade its ecommerce platform to one that’s better structured and more efficient for the changing needs of the business. Magento 2 is one such new upgrade suited to ecommerce businesses of today. With unique features and numerous benefits, Magento 2 has turned out to be the best platform for medium or large businesses to use for ecommerce.

Magento2

Magento 2 is available in both enterprise and community versions. The incorporated tools are efficient in addressing marketing, catalogue management and SEO requirements. The best thing about Magento 2 is that it can work well with HHVM and PHP7 that make sthe e-commerce environment user friendly and scalable. The website retains its simplicity and charm with improved functionality and appearance. With the assistance of certified Magento 2 developers, it’s easy to extract the benefits of Magento 2 to their full potential.

Apart from this, consider the below features while switching to Magento 2:

1) Efficiency: Magento 2 opens catalogue and web pages more quickly, thus making user experience seamless and effortless. It has the ability to open 2M web pages and process 250,000 orders per hour, meaning that its extensive scalability and fast speed can ensure satisfactory results.

2) Adaptability:With unparalleled flexibility, the new version can meet all types of customers’ requirements.

3) Secured Checkout Procedure: Magento 2 allows customers to checkout as guests. They can easily logout without being concerned about passwords. Its new design is supportive for anytime sales, meaning that customers can purchase anything at anytime from anywhere they want. The best thing of Magento 2 is one-click profile creation and conversion rates.

4) Quality Video Integration:The older version of Magentowasn’t useful for integration of videos on product pages. Now, you just have to add the video’s link, title and a short description that brings video on the main page.

In summary, it can be said that Magento 2 has added convenience and comfort for e-commerce businesses. Merchants can offer the benefits of a vastly improved UX to their customers. The advantage of having Magento 2 is that merchants can accelerate their growth by facilitating customers with continuous, personalized and smooth shopping experience on any device across the globe.

What is Magento Commerce platform?

Magento is an ecommerce platform built on open source technology which provides online merchants with a flexible shopping cart system, as well as control over the look, content and functionality of their online store. Magento offers powerful marketing, search engine optimization, and catalog-management tools.  (Source – commonplaces.com)

Hope this blog post is helpful. Book a free session with our Magento 2 developers to evaluate your ecommerce idea and provide you free guidance on the project implementation.

Vaibhav

About the Author

Vaibhav is a digital-marketing professional with a deep-rooted interest in everything automotive. Regular collaborations with automotive tech guys keep him apprised of all new trends in the automotive industry. Besides digital marketing, Vaibhav is fond of writing and music.

Scroll to Top