The automotive industry is undergoing rapid digital disruption.
Why Automotive Commerce Is the New Growth Engine ? The rise of online purchasing, subscription models, and direct-to-consumer engagement has pushed automotive OEMs to reimagine how they sell, serve, and retain customers.
Successful OEMs are embracing Automotive commerce platforms that:
Embitel enables automotive OEMs to lead this shift with a modern Automotive commerce platform that connects digital commerce, digital experience, and data intelligence into one unified solution.
Auto eCommerce services beautifully levels-up the conventional automotive buying and ownership journey through seamless digitization, without the friction. It enables auto OEMs to think beyond just "selling vehicles". They combine digital storefronts for vehicles, parts, and accessories with smooth omnichannel experiences that connect OEMs, dealers, and customers. From online bookings, financing, and payments to inventory orchestration, D2C enablement, and smart promotions, everything works in sync.
Embitel's integrated Automotive Ecommerce platform blends the best of Digital Commerce & Digital Experience to help automotive OEMs like you to deliver best-in-class online experience.
The integrated platform facilitates seamless and hassle-free management of complex and distributed Revenue Operations across different sales models (B2B, B2C, B2B2C, D2C) for the auto OEMs.
From supply chain to last-mile customer experience, Automotive companies are turning to digital transformation technologies that offer "Data-driven" and "Customer-Centric" digital experiences, at par with in-store experience.
This, in turn, has motivated OEMs to evaluate their processes and integrate new products with seamless and innovative Digital experiences.
Additionally, by embracing an omnichannel ecommerce model, Auto OEMs can go D2C (direct to Customers) and break-free of the pertinent challenges posed by traditional channels of limited reach.
Our digital experts have been helping global brands across the automotive sector turn complex buying journeys into simple, intelligent experiences , powered by AI, data, and connected digital platforms that grow revenue, improve customer trust, and scale effortlessly across markets.
Intelligent Discovery, Search & Guided Navigation : Traditional search forces customers to hunt.
Our Ai-powered Assisted Commerce agent guides them to the right decisions using AI, intent and context.
Unified Order, Inventory & Fulfilment Intelligence
We unify inventory and orders across OEMs and dealers so every promise is accurate and reliable.
Customer Intelligence & Personalization Engine: We transform fragmented customer data into a unified intelligence layer that helps brands personalize journeys, predict intent, and unlock cross-sell and upsell opportunities.
Omnichannel Aftermarket Journeys: Customers don’t think in channels ,and neither should your digital platforms.
We enable seamless journeys across online, dealer-assisted, and offline touchpoints, from discovery to delivery and beyond.
Product brochures and Excel sheets are a nightmare for ecommerce admins to manage when populating the product pages. This GenAI-powered tool automates the process by:
This drastically cuts down manual effort, eliminates human error, and ensures that your Product Display Pages (PDP) are always up to date, clean, and shoppable - especially when managing thousands of SKUs across verticals.
Online buying often lacks the one thing customers value most - the feeling of trying it on. Our AR-powered VTO plugin, curated for jewellery segment adds a “wow factor” to product pages by allowing users to:
Our Auto Ecommerce platform offers a multi-thronged and cross-functional approach for Auto OEMs to delight their customers by seamlessly bundling IT architecture together with Cloud, Data Analytics, Connected Systems (IoT) and Digital Experience technologies.
Here is a snapshot of various services offered under our integrated Automotive Ecommerce platform:
Drive top line results & deliver high-touch, data driven customer experience with our automotive ecommerce solutions . Our Automotive Ecommerce solution is curated as a complete digital experience package to streamline automotive OEMs business operations. From omnichannel ecommerce to marketing analytics & automation, from intelligent mobility to customer experience to personalization – across major automotive segments.
Our unified auto ecommerce platform caters to the digital transformation aspirations of a wide range of vehicle segments across B2B/B2B2C/D2C and marketplace business models.
With the help of Embitel's integrated Digital commerce Platform, Auto OEMs can gain significant business benefits, including enhanced global reach, deeper customer insights, personalized CX, new avenues of marketing, and reduced time to market – among others.
The integrated ecommerce platform enables the automotive brand to serve their customers through personalized, relevant contextual digital interactions beginning from product research and information to seamless purchase journey, after-sales support and road-side assistance to feature upgrades.
Over the past 2 decades, Embitel has helped several global OEMs and Tier-1 suppliers in automotive and industry leaders in digital commerce domains to chart successful digital transformation journeys.
We have certified partnerships with industry-leading platforms, including: Adobe Commerce, Pimcore and Salesforce.
Our solutions are built with a conscious commitment to:
Ans. Embitel’s integrated Automotive Ecommerce platform combines the best of Digital Commerce & Digital Experience to help auto OEMs deliver a superior online experience. It streamlines operations, enhances brand reach, reduces time to market, and improves customer engagement.
Ans: The platform enables auto OEMs to interact with dealerships and customers across all digital touchpoints, ensuring a consistent and seamless experience. Additionally, being a data-driven solution backed by powerful data analytics tools, the Automotive Ecommerce platform helps in anticipating customer demand and refining online purchase models.
Ans. Our Automotive Ecommerce platform offers a convenient way for auto OEMs to gather deep insights about:
It allows for the seamless mapping and management of user journeys, providing valuable data for informed decision-making.
Ans. Going D2C allows auto OEMs to build direct customer relationships and enhance service levels. Our Automotive Ecommerce platform supports this by enabling direct engagement with customers and facilitating personalized experiences.
Ans. The platform improves ease and speed of execution across the value chain, reducing lead times for workshops and customers. This helps auto OEMs bring products and services to market more efficiently.
Ans. We have successfully implemented our solutions for renowned premium car OEMs and leading bus OEMs. These implementations have involved the development of digital service platforms, digital sales platforms, and unified digital shops.
Please check out our complete portfolio of customer success stories here
We can provide references and case studies showcasing the successful implementation of our solutions for various clients. For more details, get in touch with our digital consultants
Ans. Our platform caters to a wide range of vehicle segments, including light vehicles, construction and agricultural equipment, and trucks, buses, and fleets. It supports various business models, including B2B, B2B2C, and D2C.
Ans. Traditional ecommerce focuses on transactions. Our Automotive Commerce platform focuses on complex buying journeys ,combining AI-driven discovery, real-time inventory intelligence, personalization, and dealer enablement into a single ecosystem.
Ans. Our platform offers state-of-the-art features like :
Additionally, Our expertise in IoT and connected cars allows the integration of digital technologies with the platform. This helps to deliver personalized solutions such as to improve customer engagement , Curating impactful experiences throughout the purchase journey, including aftermarket offerings that brings value.
Ans. At Embitel, we offer complete suite of ecommerce services, including platform development, content and commerce strategy, and integration with existing systems like CMS, marketing, inventory, sales, ERP and CRM. We ensure a future-proof technology stack for digital communication and business.
Ans. We provide consultation, technology transfer, and operating model setup to help auto OEMs start their digitization journey seamlessly.
Ans. Pricing models and licensing options can be discussed based on the specific requirements of each auto OEM. Write to us sales@embitel.com for details.
Ans. Absolutely. Our Automotive Commerce platform is built to support multi-brand, multi-market while seamlessly taking care of localization, governance, and enterprise-grade security.
Ans.AI powers intelligent search, customer intent detection, personalization, inventory optimization, and sales assistance , reducing friction, improving accuracy, and increasing conversion at every stage of Automotive Commerce.
Ans. Yes. Our Automotive Commerce solutions are platform-agnostic and designed to integrate seamlessly with ERP, CRM, WMS, dealer management systems, and existing ecommerce platforms.
