How Will Digital Commerce Change the Ecosystem of OEMs? The advent of the connected car and digital commerce technologies has widened the scope of relationship among OEMs, dealers and vehicle owners. Digital transformation is an opportunity to look beyond the traditional revenue streams of vehicle sales and after-sale services. Leveraging not just the increasing presence […]
ecommerce-webinars
Should retail business leverage mobile technologies?
Webinar on Contextual targeting in e-commerce
Data Driven e-Commerce Webinar
Most successful online players take data analysis very seriously. It is data that provides a true picture of what is happening on the ecommerce website. This enables rational decisions based on facts rather than emotional decisions. Another important aspect of data driven ecommerce is validation of strategies. Analysis of data can point out if a […]
Webshop Personalization Webinar
“If I have 3 million customers on the Web, I should have 3 million stores on the Web.” – Jeff Bezos, CEO, Amazon Learn how to customize and personalize your web store in order to drive conversions and sales. Recommendations, ratings and reviews have been clearly shown to increase sales. Find out how to use […]
Multi Channel Retailing
Currently, organizations have a significant challenge in managing customers across a wide range of channels. Ensuring a smooth, integrated and unified brand experience across all channels is no easy task. The consumer on the other hand expects the same brand experience irrespective of the channel chosen. Find out if using a multichannel strategy is counter-productive […]
Online Retailing using Facebook
With several million people using Facebook, the website has become a force to reckon with. It is estimated that users spend 30 minutes to several hours a day on Facebook. Learn how to utilize Facebook for effectively marketing your product or service. Get insights into best practices and Facebook integration methodologies. Get an overview of […]
Mobile Commerce for Retailers
Mobile Commerce is driving ecommerce growth to a great extent. Mobile devices are part and parcel of our daily lives and it goes without saying that organizations need to put in place a viable mobile commerce strategy to tap into this dynamic and profitable channel. Is all the talk about ecommerce just hype and not […]
E Retailing Approach
How do you go about acquiring new customers? More importantly, how do you retain them? In this webinar, we will discuss about customer acquisition and retention strategies as well as strategies to drive business growth. Explore viral marketing strategies to get others talking about your product or service. Find ways to implement retention strategies at […]
Social Media Marketing
Harness the power of Social Media to market your business. Online social networks and communities are getting more popular by the day. Find out how to use it to manage your public relations, customer service, loyalty building, collaboration, networking & customer acquisition initiatives. The benefits of having a well planned social media marketing strategy in […]
Search Engine Optimization
How do you get more visibility, more quality traffic and more sales for free? The answer lies in Search Engine Optimization. This webinar will help you lay the groundwork for an effective SEO plan. Find out how search engines work and what needs to be done to ensure your pages show up on the top […]
Essence of Retail e-Commerce and its Optimization
From designing the structure of an e-shop to analyzing user expectations, this webinar is about the best practices to be followed while designing an ecommerce website. “Search” and “Tab” functionality options are other important aspects of an ecommerce portal that are discussed in this webinar. This webinar focuses on ecommerce design, planning and optimization best practices. […]
Retail e-Commerce – A Perfect Storm in India
India is at the cusp of rapid ecommerce growth. Among the top 5 countries with the largest internet user base, the country offers great potential for ecommerce. Find out about the driving factors for e-retail growth in India as well as the do’s and don’ts regarding setting up an ecommerce business. The Indian ecommerce market […]