ecommerce-insights

A robust ecommerce marketing strategy crucial for your online business success. To win over competition, fortify brand building and customer experience initiatives, enhance customer retetntion and conversions rates and a lot more. Here is a cheatsheet on creating a winning ecommerce marketing strategy for all the ecommerce business out there .

AEM and Adobe Commerce have been brought together to unleash the unlimited potential possibilities they have in providing better customer experiences and commerce services to customers across multiple channels. Learn in detail about the newly added features and how they are implemented.

True Fact: Ecommerce is witnessing a historic adoption across the industries. Reality Check: There is a very powerful revenue generating tool that most online merchants are not leveraging to full potential, which can actually help convert their store visitors to leads. We are talking about Online search. Intrigued ? Read more here…

AEM’s CIF – Commerce Integration Framework is designed to help companies to better their customer experiences. Learn about these key core components of CIF and how it will integrate with third party solution providers and help enterprises.

The agriculture sector is seeing a rapid transformation fueled by digital commerce leading to what is known as Agri e-commerce. Rapid improvement in internet connectivity, smartphone penetration in rural areas, established logistical infrastructure, improved awareness ecommerce and smart agro technology- have all contributed to the rapid rise of Agri e-commerce. Let’s dig deeper to know more.

Big brands and tech giants run their e-stores on Magento because of the various benefits it provides. Magento development companies in Dubai have qualified Magento developers who help steer an e-commerce site in the proper direction. Embitel as a Magento development company in Dubai, serves various industries such as Retail, Fashion, Consumer Electronics, Financial Services, F&B, FMCG, etc.

An extensive article on Adobe Experience Cloud, its components, and benefits. Learn more about Adobe Experience Cloud assets and debugger extension and compatibility with other technologies. Know more about Adobe Experience Cloud implementation.

A comprehensive guide on how to build a project in AEM 6.5 with react integration. This article tells you how to configure, install, and integrate React. Learn about React with CRA and AEM React archetype. Discover the features of Maven.

Understand how companies are modernizing legacy systems. Learn various methods and factors to consider during legacy systems modernization. Discover how to make systems efficient and increase productivity through modernizing legacy systems.

Information Architecture (IA) is like the backbone of the website. IA is as important as UX. Learn how Information architecture is used to organize, structure, and label content efficiently. The goal is to give a better user experience and make it easy for users to find the content and navigate through the site easily.

AEM 101, a tutorial for all. Check out our comprehensive guide on Adobe Experience Manager (AEM). Learn the fundamentals of Adobe Experience Manager, benefits of AEM, concept of Adobe Experience Manager, AEM technology introduction, AEM developer role fundamentals.

Recently, numerous e-commerce stores running on Magento 1.x were hacked to steal sensitive customer data. The incident has highlighted how Magento1.x, which had reached its End of Life in June 2020, as a platform is susceptible to security attacks. The most viable solution for the Magento 1.x store owners now: Replatforming. How? Explore here.

As Magento support for 1.x versions of Magento Commerce comes to an end, it is imperative that store owners migrate to the latest version. Magento 2 offers enhanced site performance, improved admin interface and ‘Instant Purchase’ features, amongst several other benefits.

In the current global scenario where retail businesses have been adversely impacted by the coronavirus pandemic, the importance of custom ecommerce website development is profound. Here, we explore the various aspects to be considered while transitioning from offline to online retail.

  Magento 2 processes ~39% more orders per hour and supports ~51% faster checkout times. So migrating to Magento 2 makes business sense, but how will you make this technology change while managing core business activities? In this video, Embitel's Magento 2 expert makes things simpler for you with a step-by-step Magento 2 migration guide. [...]

During the times when online commerce had not become omnipresent, the interactions at limited customer touch-points were transactional and simple.      (Image Source – SAP Hybris)  With the dawn of Omni-Chanel Commerce, these interactions at multitudes of customer touch-points are now customer-centric and way more complex!     (Image Source – SAP Hybris)  This […]

Magento Commerce, a technology platform for ecommerce website, has been named as a Leader in the 2018 Magic Quadrant for Digital Commerce.   Gartner, who released this report recently, has identified Magento as a leader for the second consecutive year, based on its completeness of vision and ability to execute   Gartner terms companies as […]

In the”What matters today” video series, we had a conversion with Daniel Rebhorn (Chairman, Embitel) to understand his views on Adobe’s acquisition of the Magento Commerce. Here’s the complete transcription of the video. Qn: Adobe & Magento! Your first reaction? Ans: The acquisition of Magento by Adobe is not really surprising to me. There have [...]

Such IT services companies are plenty in India, and the hurdles of time and distance are easily overcome with seamless connectivity between the two countries. But how can German businesses ascertain which partner will be able to provide the kind solid and dependable collaboration they seek? Ulrich Schmauz, the business head for the European region […]

When an ecommerce website experiences outage, the damage is considerable. The loss suffered by the business is not limited to lost sales—the customer is disappointed, the brand reputation suffers and determining the cause of outage and fixing it is costly too. Maintaining maximum uptime is crucial, so dedicated ecommerce website hosting partners provide 24×7 ecommerce […]

The ecommerce industry in India has seen exponential growth over the last few years and even though there have been bumps in between, it has always bounced back. This trend is expected to continue, and the industry, valued at $14.5 billion in 2016, is expected to touch a whopping $80 billion by 2020. This makes [...]

At Embitel, we’ve been in the business of ecommerce a long time. We’re putting our knowledge and experience to use here to help with a dictionary of the terminology used in ecommerce tech to help your understanding. Whether you’re an enthusiast, a developer or a business project manager looking to go the ecommerce way, this […]

How important is it for your team to be cohesive? Very important, of course. This unanimity helps in swift and efficient decision making, leading to greater progress. I always believed in this obvious idea until I read about the 1986 Challenger shuttle disaster. Many will remember this horrific incident – the shuttle breaking apart in […]

SayFix is a hyperlocal home upkeep services provider that makes its services available to customers through an Android app, and recently also through online and phone booking. When SayFix chose Embitel as their technology partner, both the teams had one goal: to disrupt this niche segment. Since the launch of the SayFix app in October [...]