Most successful online players take data analysis very seriously. It is data that provides a true picture of what is happening on the ecommerce website. This enables rational decisions based on facts rather than emotional decisions. Another important aspect of data driven ecommerce is validation of strategies. Analysis of data can point out if a certain strategy, optimization technique or change has brought about the desired results. Find out how you can use analytics data to boost your online sales.
Here are some of the key points discussed during this webinar:
- Current challenges in increasing online sales
- Idea of data driven ecommerce
- Insights for a better view on data driven ecommerce
- Examples- how to use analytics data to boost online sales
- What is next in data driven ecommerce?
About the Speaker-:
Daniel is founder of dmc digital media center Gmbh, Germany and also one of the managing directors of Embitel Technologies, India. He has studied computer science at the University of Stuttgart and has worked on ecommerce website development domain since the time of its inception. He is responsible for development and success of many popular e-retail sites like Neckermann and Kodak. He has also played the role of an IT consultant for various companies in the areas of engineering and quality control. He has been an entrepreneur since 1992 and brings enormous leadership capabilities to the table.
