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SAP Hybris and Embitel Technologies to host webinar on future of digital commerce services in connected cars

17th August 2016, Bengaluru



Embitel Technologies and SAP Hybris have announced a joint webinar on ‘How Digital Commerce will Disrupt the Connected Car Ecosystem’, to be held on 8th September 2016 at 3.30pm IST. The webinar help OEMs, B2B and B2C dealers and service providers to understand future trends and explore new revenue streams that complement the traditional ones.

The webinar will explore the future of digital commerce when incorporated in connected cars and the tremendous impact it will have. “By introducing digital commerce software onto the dashboards of cars, the existing ecosystem will be completely disrupted,” says Daniel Rebhorn, managing partner –Embitel, founder – Diconium GmbH, and one of the key webinar speakers. “There will be opportunities for OEMs to cater to the varied needs of the end user, and even form a direct relationship with him.” This evolution in connected cars will greatly widen the scope of revenue streams for OEMs and dealers, and will enable user preference/behavior data collection.

Sandeep Mukherjee, Head of Customer Engagement and Commerce Business for India, SAP Hybris, will shed light on the technology required to support the trajectory of digital commerce in connected cars and maximize its potential. “Such disruptive trends are increasingly driven by technology, and businesses that want to benefit from these trends need to get equipped with the right resources,” he says.

Embitel Technologies is a Bengaluru-based software solutions company offering top-of-class services in product engineering, digital commerce and mobility, and IoT. Embitel has rich experience in developing in-vehicle infotainment solutions for leading global customers.

SAP is the market leader in enterprise application software and Hybris is the platform of choice for prominent brands all over the world.


For more information about the webinar & Embitel, write to nitin@embitel.com

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