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Author name: Vaibhav

Vaibhav is a digital-marketing professional with a deep-rooted interest in everything automotive. Regular collaborations with automotive tech guys keep him apprised of all new trends in the automotive industry. Besides digital marketing, Vaibhav is fond of writing and music.

How Technology is Enabling Improvement of In-Cabin Air Quality: Insider’s Insights

A humble air filter inside an HVAC system of a vehicle isn’t sufficient to purify the in-cabin air. With toxins like VOCs, Carbon monoxide and sulphides polluting the in-cabin air technology must come to the rescue. This blog discusses different technologies that are being deployed for this purpose..

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How Product Recommendation Engines are Becoming a Game Changer for Ecommerce Brands?

A recommendation engine is a data filtering system that uploads information suited to a user’s interests, preferences, or behavioral history on a particular item. It can predict a particular user’s interest for a product based on filtering systems. Product Recommendation Engines, usually built on a client-server architecture, can be broadly classified into three filtering systems that work on different sets of algorithms.

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Automotive Cybersecurity

Development of 4-Channel CAN Interface Layer Configuration Tool for an Automotive Tier-1 Supplier

🔊 Hear the "Success Story" About the Customer: Our customer is an Automotive Tier-1 supplier with continued focus on evolving software technologies related to battery management system, telematics and more. Business Challenge: Automotive solutions that work on multiple CAN channels require dynamic configuration of the CAN interface layer using the CAN DBC files. While developing

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How Adobe’s Live Search is Helping Online Merchants Create Rich Online Search Experiences

True Fact: Ecommerce is witnessing a historic adoption across the industries. Reality Check: There is a very powerful revenue generating tool that most online merchants are not leveraging to full potential, which can actually help convert their store visitors to leads. We are talking about Online search. Intrigued ? Read more here…

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Automotive Cybersecurity

Development of AUTOSAR Compliant FLS Driver Development and FLS Configuration Tool

🔊 Hear the "Success Story" About the Customer: Our customer is an automotive tier-1 company having a diverse range of automotive solutions including emissions system, automotive interiors, connected car applications and more. We have a long-established partnership with the customer on multiple automotive projects. Business Challenge: Resetting of the watchdog before the intended instance was

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What Are the Challenges You Might Face as an Ecommerce Brand in 2023 and How to Tackle Them like a Pro?

Ecommerce adoption has increased manifold post-pandemic. However, it has consequently led to a proportionate hold of ecommerce challenges as well. Transparency is vital for building a long-term ecommerce website. Managing your own ecommerce organization for the first time can be a daunting task, especially considering the industry’s various stumbling blocks. Recognizing probable issues and planning for each scenario, on the other hand, can assist you in navigating each difficulty quickly.

What Are the Challenges You Might Face as an Ecommerce Brand in 2023 and How to Tackle Them like a Pro? Read More »

How E-Commerce Players in South East Asia can Brace Up for Double-Digit Shopping Festivals

Double-digit shopping festival has become of the largest annual shopping festival in the world surpassing even the popular Black Friday sale in US. The success of the Double 11 shopping festival presented an opportunity for an e-commerce boom. Let’s explore some interesting facts about the massive shopping festival

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Breakthrough in Customer Experience with Adobe Experience Manager’s Commerce Integration Framework (CIF)

AEM’s CIF – Commerce Integration Framework is designed to help companies to better their customer experiences. Learn about these key core components of CIF and how it will integrate with third party solution providers and help enterprises.

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