Now that the fundamentals of an ecommerce business in theory are clear Is your Ecommerce website, a retail web-store? - the 4 fundamentals to make sure!).It is now time to put them to practice

Embitel Technologies strives to create an ecommerce platform for each client that will be best for business. With intensive Business Consulting services, project management and Agile development, this blogpost explains how Embitel gets it right at every stage.

Reality is that ecommerce is all about creating the best-in-class retail experience for consumers using internet-based technologies. It is about reaching a new generation of tech-savvy consumers by using digital media tools and techniques to let the consumers know about the unique value proposition offered by the company.

Rarely has a new area of business been heralded with such enthusiasm as "mobile commerce", that is the conduct of business and services over portable, wireless devices. Due to the astronomical growth of the Internet users, maturation of the Internet technologies, realization of the Internet's capabilities, the power of electronic commerce, and the promising advancement of wireless communication technologies and devices, mobile commerce has rapidly attained the business forefront

M-Commerce (Mobile Commerce) refers to access to the internet via a mobile device, such as a mobile phone or a PDA. An m-commerce site is a version of a company’s webpage that is designed to fit within the constraints of a mobile phone or PDA.

Augmented reality in retail is giving businesses immense scope for innovation and customer delight. We share use cases of AR and its impact on retail and ecommerce

2012 was a big year for pay-per-click advertising. Many online retailers saw their PPC budgets, conversion rates, and return-on-ad-spend grow nicely. At the same time, cost-per-click rates dropped precipitously for Product Listing Ads and mobile ads. Looking forward, here are my top seven predictions for PPC advertising in 2013.

There are several channels online that can really take your ecommerce business to the next level but in order to get into all these channels, you must have a certain advertising/marketing budget to cover the cost. Depending on your niche, …

Navigating the choppy waters of a new social networking site can be challenging as a marketer. The latest social media site to have marketers buzzing these days is Pinterest. Experian Hitwise finds Pinterest is the new No. 3 social site …